Sell More of What You Grow

Direct Marketing Resources

Practical toolkits, guides, webinars, and strategies to help Berks County farmers successfully market and sell products directly to consumers through markets, stands, CSAs, and online channels.

PA Preffered

Tools and resources to assist with your marketing efforts during PA Produce Month (August) and all year long. You’ll find written instructions, videos, and tangible tools to use (download, print, share, etc.) for promoting your produce in your own way.

General Marketing Resources

Large selection of detail-oriented videos, webinars, and documents that show how to make direct marketing work — from packing lists, to distribution, to simplifying online ordering, and much more.

Retail Farm Market School – Penn State Extension

An online course that teaches the basics of handling, preparing and selling produce. Learn hands-on strategies to apply at markets and roadside stands.